Tab portraits

October 2012

Tab portraits

Samsung was looking to show-off their new S Pen. Our task was to get people excited about the huge possibilities via an online experience. We created a YouTube experience where viewers could have their portraits drawn using the computer's/mobile's built-in camera. To support this, we created time-specific messages (banners/MPUs) that would bring to life the creative powers of the new S Pen. This project was unfortunately cancelled for political reasons just before going live.