Samsung goes red

To highlight their partnership with the Prince’s Trust, a foundation set up by Prince Charles to help inspire young lives across Britain, Samsung wanted to help promote the charity's big annual event - The Celebrate Success Awards. To do this, we turned Samsung red for a day. From their website and social channels to retail staff and billboards across the country, everything went red. So that others could join in and share with friends on the social channels, we also created a Wall of Support.